How EchoPilot works
Full walkthrough with screenshots is coming with the first public release.
Tell us the business: name, website, type, city, ticket size, Google Business Profile and social handles. The website is checked against our fetch rules before anything is saved.
Adapters fetch your site (at most 60 pages, one request per second, robots.txt respected), DNS records, PageSpeed, search results, your Business Profile, social metadata, directory listings and an AI-visibility API. Every fetch is logged with its outcome.
Three gating checks run first. If any fails, the overall score is capped at 40 until it is fixed. Then 86 rules run across ten categories; each returns pass, partial, fail or not assessable.
Category score = weighted pass rate of the rules that could be assessed. Overall = weighted mean of the categories. Not-assessable rules are excluded, never counted as failures.
Failures are ordered gating first, then critical, high, medium, low, and grouped by category into at most eight actions for the next 90 days.
EchoPilot measures what a small business shows the world online and tells you what to fix, in plain language. It does not and cannot promise search positions, traffic, leads or revenue; those depend on your market, your competitors and the platforms themselves.